top of page

The Daydream Bundle

Campaign Concept

YEAR: 2026

ROLE: Creative Direction, Graphic Design, Social Media

​

​

The Daydream Bundle is a conceptual campaign designed around

Lights Lacquer’s active product portfolio, aiming to offer a new

shopping experience that brings together shades representing new worlds.

​

Featuring a collage style, the concept centers on having one’s

"head in the clouds, translating into colorful, imaginative shades

that evoke the magic and creativity of daydreaming.

​

The campaign rolls out across a static announcement post, a

carousel, and an animated Reel showcasing the shades featured in the launch.

carousel 1.png
carousel 2.png
mockup.png
bottom of page